PROactive Campaigns... the EASIEST Way to Boost Your Brand & Bookings

Why You Need a PROactive Campaign

Are you proactively going after your market and closing your occupancy gaps, or is your strategy mostly reactive? If reactive sounds like your pattern to date, you are not alone. Despite the volume of accommodation options out there, very few brands are rolling out proactive campaigns that seamlessly present their offering and leverage the channels at their disposal. If you want to show up for your audience and curate a customer journey that inspires and converts, this is the package you have been waiting for.

So, what does a PROactive campaign look like with AccomBoost?

As our hero offering, it ticks all the boxes and is an antidote against a stale seasonal offer. We take the reins on your digital identity and build your brand, your database, refresh your website content and put you in a position where you are performing on SEO. 

What's Included

Photography & Videography

2 hour photo shoot and 30 minutes videography.

Inspired Blog Content

Inspired blog content to support the campaign objectives

Lead Magnet

Lead magnet design and build which includes compelling email automation (3 part series)

Landing Page

Unique offer landing page laser focussed to the offer and campaign.

Social Media Posts

3 X Social Media posts to support the content piece.

Booster Campaigns

3 X Booster Campaigns to increase reach of content. PPC Campaigns for offer* 

Data Base

Database handed over at the conclusion of the campaign gained through campaign acquisition

Remarketing*

 PPC social and remarketing ads campaign available upon request

*Additional services. Advertising spend is additional to the service.


Get started with your PROactive Campaign now!

Contact us to discuss your property and your requirements. 

What our customers are saying:

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In the last 18-months, I have had the pleasure of working with Katie in six different capacities.

It has been an absolute pleasure to have her as an extended member of our teams and it feels like she has been in the desk next door even though we are yet to meet in person.

Her passion, proactiveness, energy and incredibly hard work ethic have always exceeded all expectations.

It has been great to see Katie grow her business and simultaneously rock new motherhood with a non-stop dose of energy and fun.

I wish her all the best and know we’ll continue to cross paths in a variety of contexts.

Work with Katie at KT now, you won’t regret it.

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Rhena Mcneilly Marketing Executive

"Outside-the-Box" Thinking and Ideas

Katie brought great value to the team with her digital and hotel knowledge, along with her "outside-the-box" thinking and ideas. It was an absolute pleasure to work with Katie.

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Fletcher Stott Director

Above and Beyond

Superior Accommodation was searching for concise copywriting to help our branding efforts, so we engaged Katie to help our team create our brand messaging.

Katie took the time to learn the full scope of our business with a full-day workshop, which was without a doubt, the right choice.

Afterwards, Katie was fully engaged the whole time, she went above & beyond for us, and we were left with exactly what we needed moving forward.

I would fully endorse working with Katie and her team!

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Lisa Legudi Director of Sales & Marketing

Help while we restructured our team

I reached out to Katie as we needed marketing support for Crowne Plaza Melbourne while we restructured our team.

Katie acts as our off-site Marketing Manager and directly supports the hotel with our strategy, digital advertising, social media, website, content, campaigns and channel management. Her team makes sure everything ticks on a daily basis.

Working with me through major refurbishment of the hotel, Katie has been great at flexing strategy and adapting tactics along the journey, to meet the ever changing demands of the business.

I've found during our time that Katie and I think the same for a lot of things so I have found it a pleasure to work with her. She has a can-do and I'll find a way attitude. If you are looking for something who is passionate and committed I would recommend working with Katie.

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Do you have things on your marketing or digital to-do list that you would like to spend energy and love on if only you had the time and resources to do it? Enter Katie and her team.

We approached each project with specific goals and measurable targets and really understood where we were trying to go and then I could relax knowing her team had it.

Having Katie run my social media channels for my hotel was the best decision I made!

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Katie came to our rescue, as we were opening a new hotel and needed to kick off a digital campaign quickly but didn't know where to start, with the added limitation of having no content assets with the hotel in construction.

Katie was prompt in setting up priorities with great enthusiasm and has worked with my colleague and I tirelessly, giving us both the knowledge on how to do things ourselves but also jumping in to action things when needed - an absolute superstar to work with, with enthusiasm in bucket loads.

Would highly recommend - so proud of our insta feed especially as the brief was pretty specific!

How PRO Active Campaigns Work

Sit back and relax... well not really. You have a Hotel or Property to run. We will take care of all aspects of the PROactive campaign to Boost your Brand & Bookings.

  1. 1
    Let's articulate your goals by working backwards -  what segment do you want to increase, and by how much?
  2. 2
    We'll create an offer and direct a photographer to your property for fresh imagery and videography.
  3. 3
    Time to dig deeper and uncover your avatar profile and the content keyword to attract them.
  4. 4
    Now we design content, build the unique branded assets and roll out the campaign across each channel.
  5. 5
    We optimise the campaign as we learn and convert.

KATIE HOKIN  //  Founder

Hello, I'm Katie Hokin, A self-professed hotel and digital nerd, servicing a number of hotels and resorts across the country with all things digital and branding.

In addition to managing the performance of my hotel portfolio, I offer online courses that hone in on areas that hotel marketers are not leveraging to their full potential. No client solution looks the same, with my team and I taking various tasks off your plate, so you can get back to work.

Social Media, Facebook Ads, SEO, Google Ads, Online Reputation, photography direction and content strategy are just some of the domains I dominate. I'm on a mission of arming each hotel with the skills and drive necessary to keep up with this fast-moving industry. 

I'm a former Marketing Manager and now within AccomBoost I’ve worked with: 

IHG, Crowne Plaza, Holiday Inn, InterContinental, Novotel, Aloft, Emerald City, Superior Accommodation and more; amassing a wealth of experience as your industry digital marketing partner

Katie Hokin

Get started with your PROactive Campaign now!

Contact us to discuss your property and your requirements. 

© 2019, AccomBoost

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